When word of a new curling documentary discussing the evolution of the sport in the US was making its way around the curling rings there was great anticipation for the final product. Team Shuster winning Olympic gold has been, well, a gold mine for USA Curling.
Interest in the sport skyrocketed during the 2018 Winter Olympics. The #TeamUpset result captivated the hearts of American sports fans and helped slide the sport to the forefront of Olympic coverage. The opportunities to #growthesport were abundant. More clubs were getting green lit across the nation. Learn to Curl classes were filling up and people were talking about curling. And not in a joking way but in a "did you watch curling last night?" water cooler way. The sport was right up there with the NHL, NBA and NFL.
And then the title dropped for the documentary. Were we watching an episode from the upcoming new season of the Netlix show "Dear White People"?